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PROJECT​

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Feel is a natural brand of feminine intimate care and well-being, created with the purpose of bringing confidence, autonomy, and freedom. ​

 

The creation of the visual identity for the brand and for their packaging line brought this challenge: to modernize them and make them more attractive, also bringing maturity to the line and at the same time being an item that gets lost next to cosmetics on the shelves without exposing your purpose. ​

 

The curved lines further reinforce your purpose of freedom and allowing yourself to feel. ​

ART DIRECTION

PACKAGING